CONTRIBUTION

Design- Upper

Development- Upper, Outsole

Copy Writing

TEAM

Mike Pratt

Robin Pritchett

TURBINE

the second installment of a breathable story.We found that our customers wanted something very aggressive , breathable durable. 

turbine

INSPIRATION

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DESIGN

DEVELOPMENT

The Turbine launched with the "Lights Out" limited edition featuring an irridescent, reflective TPU film on the upper and similar paint effect on the midsole. I planned this Sku to launch one month prior to expansion into team colorways in order to generate more buzz for the broader launch. The "Lights Out" edition sold out in the first day.

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CHAD DURICK

MLB DRAFT PICK / USSSA MAJORS

"HONESTLY, HANDS DOWN THE BEST SHOE I'VE PUT ON IN DECADES"